B
Evidence Grade B
Graded
under review
Safe to Cite
Current
18%
18% -- conversion rate increase for Ecommerce customers (2026)
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
18%
Unit
Percentage
Data Vintage
2026
Entity
Geography
Global
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Sources (4)
UpSellit
Primary
Tier B
https://www.extend.com/post/how-to-sell-protection-plans-on-shopify ↗
Source Article
How Shopify Merchants Can Sell Product Protection Plans & Increase Revenue
How Shopify Merchants Can Sell Product Protection Plans & Increase Revenue
As we’ve seen it happen before and will surely see it continue: ecommerce is evolving. Customer acquisition is becoming more expensive, more and more brands are competing for the same customers, and customer loyalty is declin…
Also cited by
triplewhale.com
https://www.triplewhale.com/
2026-08-16
hostinger.com
https://www.hostinger.com/
2026-08-16
amraandelma.com
https://www.amraandelma.com/
2026-08-16
Original Research
UpSellit
· Original study ↗
Methodology
Report by UpSellit
Segmentation
IndustryeCommerce
RegionGlobal
Channelmulti-channel
Cite this stat
Plain Text
Ecommerce customers: 18% conversion rate increase. Source: UpSellit (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/upsellit-report-value-based-messaging-conversions
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<blockquote cite="https://lighthousedata.io/data/upsellit-report-value-based-messaging-conversions" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>18%</strong> -- conversion rate increase for Ecommerce customers<br><small>Source: UpSellit (2026) · <a href="https://lighthousedata.io/data/upsellit-report-value-based-messaging-conversions" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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