B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
72%
72% -- voice assistant usage rate for smart device owners (2018)
72% of people owning smart devices used their voice assistant as part of their daily routine in 2018 according to Google.
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
72%
Unit
Percentage
Data Vintage
2018
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Google
Primary
Tier C
https://sphereav.com/post/app-control-versus-voice-control-for-home-automation ↗
Source Article
App Control Versus Voice Control For Home Automation
App Control Versus Voice Control For Home Automation
Would you be taking it a step too far if you were to install voice control for your smart home? Or would you be missing out on opportunities if you were to build your nest around home automation apps?
Undeniably, turning down the thermostat using …
Original Research
Google
· Original study ↗
Methodology
Reported by Google per article citation
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
smart device owners: 72% voice assistant usage rate. Source: Google (2018). Via Lighthouse Intelligence -- https://lighthousedata.io/data/voice-assistant-routine-use-2018
HTML Embed
<blockquote cite="https://lighthousedata.io/data/voice-assistant-routine-use-2018" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>72%</strong> -- voice assistant usage rate for smart device owners<br><small>Source: Google (2018) · <a href="https://lighthousedata.io/data/voice-assistant-routine-use-2018" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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