B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Dated

10.7%

10.7% -- instagram engagement rate for Vogue Hôtel Montréal Instagram campaign (Anorak Travel influencer campaign) (2021)

2021  · Anorak Travel

The Vogue Hôtel Montréal influencer campaign by Anorak Travel achieved an engagement rate of 10.7%.

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Attribution: Anorak Travel View source
Lighthouse Research Team
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Source verified Evidence graded
Value
10.7%
Unit
Percentage
Data Vintage
2021
Entity
Vogue Hôtel Montréal Instagram campaign (Anorak Travel influencer campaign)
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Anorak Travel Primary Tier A
https://fr.anoraktravel.com/vogue ↗
Confidence: 57/100 Vintage: 2021 Channel: Deep Crawl
Source Article
Vogue | Projets | Anorak Travel - Influenceur & Contenu | Agence : Industrie du Voyage
Vogue Hôtel Montréal Taux d'engagement 10,7% Nombre d'abonnés supplémentaires sur IG x 5 Impressions totales +1,1M Contents created +460 Le Vogue Hôtel Montréal a mandaté Anorak Travel d’augmenter la notoriété de l’établissement au Québec et créer du contenu. Repris depuis peu par le groupe Hilton p…
Original Research
Anorak Travel · Original study ↗

Agency self-reported campaign result; engagement rate achieved during influencer weekend campaign with 6 content creators (#LiveYourCuriosity). French decimal comma normalized.

Methodology documented
Industrymarketing
Plain Text
Vogue Hôtel Montréal Instagram campaign (Anorak Travel influencer campaign): 10.7% instagram engagement rate. Source: Anorak Travel (2021). Via Lighthouse Intelligence -- https://lighthousedata.io/data/vogue-hotel-montreal-instagram-engagement-rate
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<blockquote cite="https://lighthousedata.io/data/vogue-hotel-montreal-instagram-engagement-rate" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>10.7%</strong> -- instagram engagement rate for Vogue Hôtel Montréal Instagram campaign (Anorak Travel influencer campaign)<br><small>Source: Anorak Travel (2021) · <a href="https://lighthousedata.io/data/vogue-hotel-montreal-instagram-engagement-rate" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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