B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
85%
85% -- videos watched without sound for Video viewers (2025)
85% of videos are watched without sound.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
85%
Unit
Percentage
Data Vintage
2025
Entity
Geography
EMEA
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
adtrip.pl
Primary
Tier C
https://www.adtrip.pl/post/narzedzia-do-tworzenia-ugc-dla-platnych-kampanii-w-branzy-beauty ↗
Source Article
Narzędzia do tworzenia UGC dla płatnych kampanii w branży beauty | Adtrip Blog - Adtrip
Spis treści
- Dlaczego ugc to game changer w beauty (i co mówią liczby)
- Narzędzia do automatyzacji i zarządzania ugc w Polsce
- Wykorzystanie Marketing Automation
- Integracja z platformami e-commerce
- Jak tworzyć wideo ugc pod Meta Ads - formaty, które sprzedają
- Zasada 3 sekund i autentyczność…
Original Research
adtrip.pl
· Original study ↗
Methodology
Widely-cited industry claim; no named original study or methodology provided
Methodology documented
Segmentation
IndustryBeauty
RegionEMEA
RoleAll marketers
Channelvideo
Cite this stat
Plain Text
Video viewers: 85% videos watched without sound. Source: adtrip.pl (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/videos-watched-without-sound-85pct
HTML Embed
<blockquote cite="https://lighthousedata.io/data/videos-watched-without-sound-85pct" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>85%</strong> -- videos watched without sound for Video viewers<br><small>Source: adtrip.pl (2025) · <a href="https://lighthousedata.io/data/videos-watched-without-sound-85pct" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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