B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Aging

66%

66% -- video content preference rate for internet users (2024)

2024

66% of people say video is their chosen method of learning new information.

  • Secondary citation without underlying survey source or sample size disclosed
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Lighthouse Research Team
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Evidence graded
Value
66%
Unit
Percentage
Data Vintage
2024
Entity
internet users
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

60/100 confidence

Single source - not yet corroborated

Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source Article
Choose the best video and animation for your medical device marketing
Choose the best video and animation for your medical device marketing Contents Join our mailing list Looking to incorporate more video and animation into your marketing but not sure which ones are right for you? Maybe you want to show a new device in action or have a patient share their experiences.…

Cited statistic in agency blog; original survey source not identified

Methodology documented
Industrymarketing
Plain Text
internet users: 66% video content preference rate. Source: (2024). Via Lighthouse Intelligence -- https://lighthousedata.io/data/video-preferred-learning-method-2024
HTML Embed
<blockquote cite="https://lighthousedata.io/data/video-preferred-learning-method-2024" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>66%</strong> -- video content preference rate for internet users<br><small>Source:  (2024) · <a href="https://lighthousedata.io/data/video-preferred-learning-method-2024" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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