B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
3.09%
3.09% -- sold items uplift for Vero Moda on Zalando (2025)
Vero Moda's Sponsored Collections campaign on Zalando drove a 3.09% incremental uplift in sold items.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
3.09%
Unit
Percentage
Data Vintage
2025
Entity
Geography
EMEA
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Zalando Marketing Services
Primary
Tier A
https://partner.zalando.com/sponsored-collections-with-bestseller-veromoda ↗
Source Article
Sponsored collections with Bestseller Vero Moda
Sponsored collections with Bestseller Vero Moda
Amplifying the effect of Sponsored Collections
Vero Moda is the first fashion label from BESTSELLER and one of the most well-known fashion brands on European shopping streets. They strive to capture the essence of everyday moments with authentic, fun-l…
Original Research
Zalando Marketing Services
· Original study ↗
Methodology
Incrementality lift study with randomized control group of Zalando customers
Methodology documented
Segmentation
IndustryRetail
Company SizeMid-market
RegionEMEA
RoleAll marketers
Channelmulti-channel
Cite this stat
Plain Text
Vero Moda on Zalando: 3.09% sold items uplift. Source: Zalando Marketing Services (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/veromoda-sold-items-uplift
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<blockquote cite="https://lighthousedata.io/data/veromoda-sold-items-uplift" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>3.09%</strong> -- sold items uplift for Vero Moda on Zalando<br><small>Source: Zalando Marketing Services (2025) · <a href="https://lighthousedata.io/data/veromoda-sold-items-uplift" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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