B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
58%
58% -- user generated content adoption for ecommerce websites (2009)
58% of the EG100 incorporate user-generated content into their shopping experience.
- Specifically refers to the EG100 (top 100 ecommerce merchants tracked by the e-tailing group)
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
58%
Unit
Percentage
Data Vintage
2009
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
etailing group
Primary
Tier C
https://www.digitaloperative.com/blog/2009/social-media-meets-ecommerce-social-commerce/ ↗
Source Article
Social Media Meets Ecommerce = Social Commerce - Digital Operative
February 17, 2009
By BJ Cook,
So today I decided that our #DOSTREAM Twitter integration on our homepage had a good use for not only keeping people up-to-date with information about what we're up to around Digital Operative, but also for ecommerce websites. Think about the shopping experience now; mo…
Original Research
etailing group
· Original study ↗
Methodology
11th Annual Merchant Survey by etailing group
Methodology documented
Segmentation
IndustryeCommerce
RoleAll marketers
Channelsocial
Cite this stat
Plain Text
ecommerce websites: 58% user generated content adoption. Source: etailing group (2009). Via Lighthouse Intelligence -- https://lighthousedata.io/data/user-generated-content-ecommerce-2009
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<blockquote cite="https://lighthousedata.io/data/user-generated-content-ecommerce-2009" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>58%</strong> -- user generated content adoption for ecommerce websites<br><small>Source: etailing group (2009) · <a href="https://lighthousedata.io/data/user-generated-content-ecommerce-2009" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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