B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
77
77 -- customer satisfaction index for US retail banking industry (2012)
In 2012, customer satisfaction with retail banks in the US reached an industry average ACSI score of 77.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
77
Unit
Score
Data Vintage
2012
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
ACSI (American Customer Satisfaction Index)
Primary
Tier A
http://www.financialmirror.com/newsml_story.php?id=2888 ↗
Source Article
Banks Improve Customer Satisfaction in US and UK: NCSI and ACSI Results
Original Research
ACSI (American Customer Satisfaction Index)
· Original study ↗
Methodology
American Customer Satisfaction Index (ACSI) methodology developed at the University of Michigan; industry average customer satisfaction for retail banks reported on a 0-100 index scale. Represents an increase versus prior year (prior value not stated).
Methodology documented
Segmentation
Industryfinance
Cite this stat
Plain Text
US retail banking industry: 77 customer satisfaction index. Source: ACSI (American Customer Satisfaction Index) (2012). Via Lighthouse Intelligence -- https://lighthousedata.io/data/us-retail-bank-customer-satisfaction-2012
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<blockquote cite="https://lighthousedata.io/data/us-retail-bank-customer-satisfaction-2012" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>77</strong> -- customer satisfaction index for US retail banking industry<br><small>Source: ACSI (American Customer Satisfaction Index) (2012) · <a href="https://lighthousedata.io/data/us-retail-bank-customer-satisfaction-2012" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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