B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
$10,520,000,000
$10,520,000,000 -- influencer marketing spend for US influencer marketing (2025)
US influencer marketing expenditure is projected by eMarketer to reach approximately $10.52 billion in 2025.
- Projection
- Approximate figure
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
$10,520,000,000
Unit
Currency Usd
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Sources (2)
eMarketer
Primary
Tier B
https://www.getendlss.com/resources/news/affiliate-influencer-fusion ↗
Source Article
The Micro-Influencer Renaissance: Your Step-by-Step Guide to 10× ROI
The Micro-Influencer Renaissance: Your Step-by-Step Guide to 10× ROI
Learn how to measure micro-influencer engagement, structure performance-based deals, and achieve 5–10× ROI with niche campaigns for DTC & ecommerce brands.
TL;DR
- ✓US influencer marketing spending projected to reach ~$10.52 billio…
Also cited by
2026-09-25
Original Research
eMarketer
· Original study ↗
Methodology
eMarketer projection cited by getendlss.com
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
US influencer marketing: $10,520,000,000 influencer marketing spend. Source: eMarketer (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/us-influencer-marketing-spend-2025
HTML Embed
<blockquote cite="https://lighthousedata.io/data/us-influencer-marketing-spend-2025" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>$10,520,000,000</strong> -- influencer marketing spend for US influencer marketing<br><small>Source: eMarketer (2025) · <a href="https://lighthousedata.io/data/us-influencer-marketing-spend-2025" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
Share
Related Statistics
Use this data in your work
Copy the citation, embed the widget, or explore thousands more verified marketing statistics -- all free.