B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
82%
82% -- consumer brand loyalty rate for US consumers (2021)
82% of US consumers state they will continue purchasing from a brand they trust, even if a competing brand becomes hot and trendy.
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
82%
Unit
Percentage
Data Vintage
2021
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Marketing Charts
Primary
Tier C
https://meghanmonaghan.com/quotes-social-media-content-strategy/ ↗
Source Article
7 Reasons to Use Quotes in Your Social Media Content Strategy
Is using quotes in your social media content strategy a worthwhile effort?
Are you curious if social media quote visuals as a type of content are effective for a solopreneur business like yours?
I’m talking about those image-worthy, informational, often inspirational, and sometimes humorous snippets…
Original Research
Marketing Charts
· Original study ↗
Methodology
Cited from Marketing Charts; original survey methodology not stated
Methodology documented
Trend Over Time
| Period | Value | Change |
|---|---|---|
| 2021 (current) | 82% | |
| 2025 | 87% | +6.1% |
Segmentation
Industrymarketing
Cite this stat
Plain Text
US consumers: 82% consumer brand loyalty rate. Source: Marketing Charts (2021). Via Lighthouse Intelligence -- https://lighthousedata.io/data/us-consumers-buy-trusted-brand-2021
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<blockquote cite="https://lighthousedata.io/data/us-consumers-buy-trusted-brand-2021" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>82%</strong> -- consumer brand loyalty rate for US consumers<br><small>Source: Marketing Charts (2021) · <a href="https://lighthousedata.io/data/us-consumers-buy-trusted-brand-2021" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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