B
Evidence Grade B
Verified
accuracy verified by the review judge
Safe to Cite
Recent
69%
69% -- share of consumers planning to use ai while shopping for US consumers (2025)
69% of US consumers plan to use AI while shopping this holiday season.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
69%
Unit
Percentage
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
95
Citation Chain
90
Independence
30
Methodology
45
Freshness
95
Source
Impact
Primary
Tier B
https://articles-na1.emarketer.com/industries/restaurants-dining/2 ↗
Source Article
Restaurants & Dining Articles
Original Research
Impact
· Original study ↗
Methodology
Survey data cited from Impact
Methodology documented
Trend Over Time
| Period | Value | Change |
|---|---|---|
| 2025 (current) | 69% | |
| 2026 | 69% | 0% |
Segmentation
Industrymarketing
Cite this stat
Plain Text
US consumers: 69% share of consumers planning to use ai while shopping. Source: Impact (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/us-consumers-ai-shopping-holiday-2025
HTML Embed
<blockquote cite="https://lighthousedata.io/data/us-consumers-ai-shopping-holiday-2025" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>69%</strong> -- share of consumers planning to use ai while shopping for US consumers<br><small>Source: Impact (2025) · <a href="https://lighthousedata.io/data/us-consumers-ai-shopping-holiday-2025" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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