B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Aging
72%
72% -- social media usage rate for US adults (2024)
72% of US adults are active on at least one social media platform according to Pew Research Center.
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Lighthouse Research Team
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Source verified
Evidence graded
Value
72%
Unit
Percentage
Data Vintage
2024
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
60
Independence
30
Methodology
45
Freshness
95
Source
Pew Research Center
Primary
Tier B
https://planleft.com/blog/coffee-seo-meta-ai-image-labels-bye-bye-fake-reviews/ ↗
Source Article
AI-Image Meta Labels - Fake Reviews - Variant Schema Markup
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Original Research
Pew Research Center
· Original study ↗
Methodology
Pew Research Center survey data cited by Plan Left
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
US adults: 72% social media usage rate. Source: Pew Research Center (2024). Via Lighthouse Intelligence -- https://lighthousedata.io/data/us-adults-social-media-use-pew
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<blockquote cite="https://lighthousedata.io/data/us-adults-social-media-use-pew" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>72%</strong> -- social media usage rate for US adults<br><small>Source: Pew Research Center (2024) · <a href="https://lighthousedata.io/data/us-adults-social-media-use-pew" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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