B
Evidence Grade B
Graded
under review
Safe to Cite
Current
70%
70% -- social media usage rate for Canadians (2026)
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
70%
Unit
Percentage
Data Vintage
2026
Entity
Geography
CA
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
symetricproductions.com
Primary
Tier C
http://www.symetricproductions.com/index.php?p=Social_Media_Marketing ↗
Source Article
Social Media Marketing - Niagara's Leading Website & Graphic Design Firm
Original Research
symetricproductions.com
· Original study ↗
Methodology
Survey cited on agency marketing page; methodology not stated
Methodology documented
Segmentation
Industrymedia_entertainment
RegionCA
RoleAll marketers
Channelsocial
Cite this stat
Plain Text
Canadians: 70% social media usage rate. Source: symetricproductions.com (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/canadians-social-media-usage-70
HTML Embed
<blockquote cite="https://lighthousedata.io/data/canadians-social-media-usage-70" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>70%</strong> -- social media usage rate for Canadians<br><small>Source: symetricproductions.com (2026) · <a href="https://lighthousedata.io/data/canadians-social-media-usage-70" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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