B Evidence Grade B Graded under review Safe to Cite Current

10%

10% -- conversion rate increase for high-intent visitors (2026)

2026  · Made With Intent

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Attribution: Made With Intent View source
Lighthouse Research Team
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Source verified Evidence graded
Value
10%
Unit
Percentage
Data Vintage
2026
Entity
high-intent visitors
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

69/100 confidence
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Made With Intent Primary Tier B
https://www.madewithintent.ai/articles/how-to-get-started-with-intent-based-social-proof ↗
Confidence: 53/100 Vintage: 2026 Channel: Deep Crawl
Source Article
How to get started with intent-based social proof | Made With Intent
Social proof is everywhere. And that’s the problem. Most brands run it sitewide, triggered on page-load to each and every visitors. It works brilliantly for some visitors, but damages conversion for others. Early urgency messages can cause anxiety and exits, especially for visitors who have yet to s…
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Original Research
Made With Intent · Original study ↗

Based on a study by Made With Intent

Industrymarketing
Plain Text
high-intent visitors: 10% conversion rate increase. Source: Made With Intent (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/urgency_message_impact_high_intent
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<blockquote cite="https://lighthousedata.io/data/urgency_message_impact_high_intent" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>10%</strong> -- conversion rate increase for high-intent visitors<br><small>Source: Made With Intent (2026) · <a href="https://lighthousedata.io/data/urgency_message_impact_high_intent" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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