B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
21,000,000
21,000,000 -- campaign views for Walgreens Untold Beauty (2023)
Walgreens and Unilever's Untold Beauty social content achieved over 21 million views.
- Represents 'over' 21 million views
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
21,000,000
Unit
Count
Data Vintage
2023
Entity
Geography
US
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
arcww.com
Primary
Tier B
https://www.arcww.com/collections/walgreens-untold-beauty ↗
Source Article
Arc Worldwide work: Untold Beauty
Original Research
arcww.com
· Original study ↗
Methodology
Agency case study reporting cumulative campaign views; methodology not stated
Methodology documented
Segmentation
IndustryRetail
Company SizeEnterprise
RegionUS
RoleAll marketers
Channelmulti-channel
Cite this stat
Plain Text
Walgreens Untold Beauty: 21,000,000 campaign views. Source: arcww.com (2023). Via Lighthouse Intelligence -- https://lighthousedata.io/data/untold-beauty-21-million-views
HTML Embed
<blockquote cite="https://lighthousedata.io/data/untold-beauty-21-million-views" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>21,000,000</strong> -- campaign views for Walgreens Untold Beauty<br><small>Source: arcww.com (2023) · <a href="https://lighthousedata.io/data/untold-beauty-21-million-views" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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