B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
61%
61% -- smartphone adoption rate for UK consumers (Q1 2014)
Smartphone take-up reached 61% in Q1 2014 according to Ofcom.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
61%
Unit
Percentage
Data Vintage
Q1 2014
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Ofcom
Primary
Tier A
https://analyticalsolution.wordpress.com/2014/09/02/10-revealing-mobile-stats-you-may-not-have-seen/ ↗
Source Article
10 revealing mobile stats you may not have seen
Original Research
Ofcom
· Original study ↗
Methodology
Ofcom Communications Market Report, August 2014
Methodology documented
Trend Over Time
| Period | Value | Change |
|---|---|---|
| Q1 2013 | 51% | |
| Q1 2014 (current) | 61% | +19.6% |
Segmentation
Industrymarketing
Cite this stat
Plain Text
UK consumers: 61% smartphone adoption rate. Source: Ofcom (Q1 2014). Via Lighthouse Intelligence -- https://lighthousedata.io/data/uk-smartphone-takeup-61pct-q1-2014
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<blockquote cite="https://lighthousedata.io/data/uk-smartphone-takeup-61pct-q1-2014" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>61%</strong> -- smartphone adoption rate for UK consumers<br><small>Source: Ofcom (Q1 2014) · <a href="https://lighthousedata.io/data/uk-smartphone-takeup-61pct-q1-2014" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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