B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Dated

18%

18% -- email revenue share for UGG CIS online store (2017-06)

2017-06  · Maestra

In June 2017, the email channel share grew to 18% of the UGG CIS online store's overall revenue.

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Attribution: Maestra View source
Lighthouse Research Team
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Source verified Evidence graded
Value
18%
Unit
Percentage
Data Vintage
2017-06
Entity
UGG CIS online store
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Maestra Primary Tier A
https://maestra.io/blog/cases/ugg-case-study/ ↗
Confidence: 57/100 Vintage: 2017-06 Channel: Wayback
Source Article
How UGG Used Automated Communications to Increase its Email Revenue Share to 18%
UGG CIS automated their marketing communications with customers using trigger-based campaigns and product recommendations, boosting their revenue and customer satisfaction. How UGG Used Automated Communications to Increase its Email Revenue Share to 18% UGG® is an American footwear company. The bran…
Original Research
Maestra · Original study ↗

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Methodology documented
Industrymarketing
Plain Text
UGG CIS online store: 18% email revenue share. Source: Maestra (2017-06). Via Lighthouse Intelligence -- https://lighthousedata.io/data/ugg_email_revenue_share
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<blockquote cite="https://lighthousedata.io/data/ugg_email_revenue_share" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>18%</strong> -- email revenue share for UGG CIS online store<br><small>Source: Maestra (2017-06) · <a href="https://lighthousedata.io/data/ugg_email_revenue_share" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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