B
Evidence Grade B
Graded
under review
Safe to Cite
Dated
5%
5% -- form completion rate increase for Typeform forms with gift- or reward-related keywords on the welcome screen (2023)
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
5%
Unit
Percentage
Data Vintage
2023
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
35
Freshness
95
Source
Typeform
Primary
Tier B
https://www.typeform.com/blog/overcoming-challenges-zero-party-data-strategies ↗
Source Article
Overcoming challenges in implementing zero-party data strategies
Overcoming challenges in implementing zero-party data strategies
No one said collecting and implementing zero-party data was going to be easy. But it does help to know the challenges that lay ahead and solutions to help you keep the path.
At the moment, we’re all used to third-party data. And we’re …
Original Research
Typeform
· Original study ↗
Methodology
Typeform's own internal research on form welcome-screen messaging; methodology and sample size not disclosed. Article undated; vintage approximated from publication context (third-party cookie deprecation era).
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Typeform forms with gift- or reward-related keywords on the welcome screen: 5% form completion rate increase. Source: Typeform (2023). Via Lighthouse Intelligence -- https://lighthousedata.io/data/typeform-gift-keywords-completion-rate-lift-5pct
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<blockquote cite="https://lighthousedata.io/data/typeform-gift-keywords-completion-rate-lift-5pct" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>5%</strong> -- form completion rate increase for Typeform forms with gift- or reward-related keywords on the welcome screen<br><small>Source: Typeform (2023) · <a href="https://lighthousedata.io/data/typeform-gift-keywords-completion-rate-lift-5pct" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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