B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
2
2 -- market rank for Truvia (2011)
Truvia became the #2 sweetener in the U.S. within three years of launch.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
2
Unit
Rank
Data Vintage
2011
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
RF|Binder
Primary
Tier C
http://www.rfbinder.com/?rfbclients=cargill-2 ↗
Source Article
RF Binder
Original Research
RF|Binder
· Original study ↗
Methodology
US sweetener category ranking, three years after 2008 launch
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Truvia: 2 market rank. Source: RF|Binder (2011). Via Lighthouse Intelligence -- https://lighthousedata.io/data/truvia-no2-sweetener-us
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<blockquote cite="https://lighthousedata.io/data/truvia-no2-sweetener-us" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>2</strong> -- market rank for Truvia<br><small>Source: RF|Binder (2011) · <a href="https://lighthousedata.io/data/truvia-no2-sweetener-us" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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