B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Aging

2

2 -- market rank for Starbucks ready-to-drink (RTD) coffee in China RTD coffee market (2024)

2024  · Euromonitor International

Starbucks ranks No. 2 in the overall ready-to-drink (RTD) coffee market in China according to Euromonitor.

  • Rank is self-reported by Starbucks citing Euromonitor data
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Attribution: Euromonitor International View source
Lighthouse Research Team
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Source verified Evidence graded
Value
2
Unit
Rank
Data Vintage
2024
Entity
Starbucks ready-to-drink (RTD) coffee in China RTD coffee market
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

60/100 confidence

Single source - not yet corroborated

Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Euromonitor International Primary Tier C
https://insideretail.asia/2024/08/28/chinese-convenience-stores-enjoy-ice-cup-boom-as-diy-drink-tren… ↗
Confidence: 48/100 Vintage: 2024 Channel: Deep Crawl
Source Article
Chinese convenience stores enjoy ice-cup boom as DIY drink trend takes off
Pre-packaged cups of ice have been flying off the shelves of Chinese convenience stores this summer as consumers experiment with tea, coffee and juice combos to make affordable, cold drinks that don’t involve a trip to a coffee shop. China has seen a record-breaking heat wave scorch provinces along …
Original Research
Euromonitor International · Original study ↗

Market rank per Euromonitor, cited in a Starbucks statement to Reuters regarding the Chinese RTD coffee market.

Methodology documented
Industrymarketing
Plain Text
Starbucks ready-to-drink (RTD) coffee in China RTD coffee market: 2 market rank. Source: Euromonitor International (2024). Via Lighthouse Intelligence -- https://lighthousedata.io/data/starbucks-china-rtd-coffee-market-rank
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<blockquote cite="https://lighthousedata.io/data/starbucks-china-rtd-coffee-market-rank" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>2</strong> -- market rank for Starbucks ready-to-drink (RTD) coffee in China RTD coffee market<br><small>Source: Euromonitor International (2024) · <a href="https://lighthousedata.io/data/starbucks-china-rtd-coffee-market-rank" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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