B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
56%
56% -- trust rate for online health resources for Nurse-posted healthcare resources (2016)
56% of patients cited online healthcare resources posted by nurses as among the most trusted.
Attribution:
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Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
56%
Unit
Percentage
Data Vintage
2016
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
60
Independence
30
Methodology
45
Freshness
95
Source
PricewaterhouseCoopers
Primary
Tier B
https://referralmd.com/why-storytelling-should-be-the-focus-for-your-medical-marketing/ ↗
Source Article
Why Storytelling Should Be The Focus For Your Medical Marketing
Many of those in the medical and healthcare industry has moved on from stale marketing techniques that are no longer as effective as they once were, such as advertising in the yellow pages, TV, or sending direct mail flyers.
According to a report by Demand Metric, 86% of people ignore TV advertiseme…
Original Research
PricewaterhouseCoopers
· Original study ↗
Methodology
PricewaterhouseCoopers survey
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Nurse-posted healthcare resources: 56% trust rate for online health resources. Source: PricewaterhouseCoopers (2016). Via Lighthouse Intelligence -- https://lighthousedata.io/data/trusted-healthcare-resources-nurses-pwc
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<blockquote cite="https://lighthousedata.io/data/trusted-healthcare-resources-nurses-pwc" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>56%</strong> -- trust rate for online health resources for Nurse-posted healthcare resources<br><small>Source: PricewaterhouseCoopers (2016) · <a href="https://lighthousedata.io/data/trusted-healthcare-resources-nurses-pwc" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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