B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
5.08%
5.08% -- engagement rate for traditional influencers with 1000-5000 followers (2019)
Traditional Instagram influencers with between 1,000 and 5,000 followers have an average engagement rate of 5.08%.
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
5.08%
Unit
Percentage
Data Vintage
2019
Entity
Geography
FR
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Score breakdown
Extraction
95
Source Trust
50
Citation Chain
20
Independence
30
Methodology
45
Freshness
92
Sources (3)
HypeAuditor
Primary
Tier A
https://giantpartners.com/the-psychology-and-metrics-behind-ai-ugc-success/ ↗
Source Article
Les instagrameurs devraient se méfier des influenceurs virtuels, voici pourquoi - Les Gens d'Internet
Influenceurs. Ils s’appellent Lil Miquela, Liam Nikuro ou encore Shudu.gram. Ces créateurs de contenu ne sont pas réels, ils ont tous été créés par ordinateur. Si pour certains, leur arrivée sur les réseaux sociaux ne présagent rien de bon, surtout au niveau de la santé des utilisateurs, pour d’autr…
Also cited by
2026-08-11
2026-08-17
Original Research
HypeAuditor
· Original study ↗
Methodology
Study conducted by HypeAuditor
Segmentation
Industrysocial_media_marketing,influencer_marketing
RegionFR
Channelinfluencer
Cite this stat
Plain Text
traditional influencers with 1000-5000 followers: 5.08% engagement rate. Source: HypeAuditor (2019). Via Lighthouse Intelligence -- https://lighthousedata.io/data/traditional-influencers-engagement-rate-2019
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<blockquote cite="https://lighthousedata.io/data/traditional-influencers-engagement-rate-2019" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>5.08%</strong> -- engagement rate for traditional influencers with 1000-5000 followers<br><small>Source: HypeAuditor (2019) · <a href="https://lighthousedata.io/data/traditional-influencers-engagement-rate-2019" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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