B
Evidence Grade B
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accuracy verified by the review judge
Safe to Cite
Dated
$108,000,000
$108,000,000 -- total mobile ad spend for Denmark (2013)
eMarketer estimates total mobile ad spending in Denmark in 2013 reached $108.0 million.
- eMarketer definition includes display (banners, video, rich media) and search; excludes SMS/MMS/P2P; includes tablets
Attribution:
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Lighthouse Research Team
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Source verified
Evidence graded
Value
$108,000,000
Unit
Currency Usd
Data Vintage
2013
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
95
Citation Chain
90
Independence
30
Methodology
45
Freshness
95
Source
eMarketer
Primary
Tier A
http://www.emarketer.com/Article.aspx?R=1010860 ↗
Source Article
Mobile Ad Spend Nearly Doubles in Denmark
Original Research
eMarketer
· Original study ↗
Methodology
eMarketer’s figures for total mobile ad spending in Denmark last year
Segmentation
Industrymarketing
Cite this stat
Plain Text
Denmark: $108,000,000 total mobile ad spend. Source: eMarketer (2013). Via Lighthouse Intelligence -- https://lighthousedata.io/data/total-mobile-ad-spend-denmark-2013
HTML Embed
<blockquote cite="https://lighthousedata.io/data/total-mobile-ad-spend-denmark-2013" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>$108,000,000</strong> -- total mobile ad spend for Denmark<br><small>Source: eMarketer (2013) · <a href="https://lighthousedata.io/data/total-mobile-ad-spend-denmark-2013" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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