B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
44.5%
44.5% -- purchase intent increase for Ads with diagonally tilted lines of text (2026)
People were up to 44.5% more likely to state purchase intent when lines of text were diagonally tilted in alignment with the intended message.
- Upper-bound figure ('up to 44.5%')
- Specific direction of tilt depends on the intended message
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
44.5%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Science Says
Primary
Tier B
https://app.sciencesays.com/archive?page=9 ↗
Source Article
Science Says
Original Research
Science Says
· Original study ↗
Methodology
Behavioral research summary; upper-bound figure
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Ads with diagonally tilted lines of text: 44.5% purchase intent increase. Source: Science Says (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/tilted-text-purchase-intent
HTML Embed
<blockquote cite="https://lighthousedata.io/data/tilted-text-purchase-intent" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>44.5%</strong> -- purchase intent increase for Ads with diagonally tilted lines of text<br><small>Source: Science Says (2026) · <a href="https://lighthousedata.io/data/tilted-text-purchase-intent" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
Share
Related Statistics
Use this data in your work
Copy the citation, embed the widget, or explore thousands more verified marketing statistics -- all free.