B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Aging

62%

62% -- user adoption rate for TikTok (US adults under 30) (2024)

2024  · Hootsuite

62% of U.S. adults under 30 say they use TikTok.

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Attribution: Hootsuite View source
Lighthouse Research Team
Last verified:  ·  How we verify data →
Source verified Evidence graded
Value
62%
Unit
Percentage
Data Vintage
2024
Entity
TikTok (US adults under 30)
Geography
US
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

60/100 confidence

Single source - not yet corroborated

Extraction
75
Source Trust
90
Citation Chain
90
Independence
30
Methodology
30
Freshness
95
Hootsuite Primary Tier B
http://blog.hootsuite.com/shorty-awards-best-app-vote-hootsuite/ ↗
Confidence: 67/100 Vintage: 2024 Channel: Common Crawl
Source Article
Shorty Awards Finalist
Original Research
Hootsuite · Original study ↗
IndustryMedia RegionUS RoleAll marketers Channelsocial
Plain Text
TikTok (US adults under 30): 62% user adoption rate. Source: Hootsuite (2024). Via Lighthouse Intelligence -- https://lighthousedata.io/data/tiktok-us-adults-under-30
HTML Embed
<blockquote cite="https://lighthousedata.io/data/tiktok-us-adults-under-30" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>62%</strong> -- user adoption rate for TikTok (US adults under 30)<br><small>Source: Hootsuite (2024) · <a href="https://lighthousedata.io/data/tiktok-us-adults-under-30" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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