B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
195,063
195,063 -- median views per post for TikTok (2026-06)
The median number of views per TikTok post among large public accounts was 195,063.
- Sample consists of large, established accounts (global brands and top creators) rather than nano-influencers
- Views are defined differently across platforms
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
195,063
Unit
Count
Data Vintage
2026-06
Entity
Sample Size
252
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
SocialCrawl Research
Primary
Tier A
https://www.socialcrawl.dev/blog/social-media-engagement-rate-benchmarks-2026 ↗
Source Article
Social Media Engagement Rate Benchmarks 2026 (1,269 Posts)
Social Media Engagement Rate Benchmarks 2026 (1,269 Posts)
By SocialCrawl Research···10 min read
We measured engagement rate on 1,269 recent posts from 79 major accounts. TikTok's median beats Instagram and YouTube in all 6 categories. Full data + method.
Every "average engagement rate" chart you've…
Original Research
SocialCrawl Research
· Original study ↗
Methodology
Median views across recent posts from large public accounts
Methodology documented
Segmentation
Industrymarketing
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Plain Text
TikTok: 195,063 median views per post. Source: SocialCrawl Research (2026-06). Via Lighthouse Intelligence -- https://lighthousedata.io/data/tiktok-median-views-2026
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<blockquote cite="https://lighthousedata.io/data/tiktok-median-views-2026" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>195,063</strong> -- median views per post for TikTok<br><small>Source: SocialCrawl Research (2026-06) · <a href="https://lighthousedata.io/data/tiktok-median-views-2026" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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