C
Evidence Grade C
Graded
accuracy verified by the review judge
Use with Hedging
Dated
5.3%
5.3% -- engagement rate for TikTok creators with 100,000+ followers (2023)
TikTok has an engagement rate of 5.30% for creators with 100,000 or more followers.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
5.3%
Unit
Percentage
Data Vintage
2023
Entity
Evidence Quality
C
Moderate quality evidence
Useful directional data with some methodological gaps. Treat as indicative rather than definitive -- corroborate before citing in formal research.
Score breakdown
Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
30
Freshness
95
Sources (3)
Heavyweight Digital
Primary
Tier A
https://heavyweightdigital.co.uk/tiktok-statistics-2022 ↗
Source Article
TikTok Statistics 2023 | Heavyweight Digital
TikTok Statistics – Updated August 2023
by Megan Horrocks
TikTok is a popular video app which is currently one of the fastest growing social media apps available on the app store and Google play stores. The social media platform saw a huge spike of 315 million app downloads during the global pandemi…
Also cited by
2026-09-19
Imig Communications
https://imig.ai/video-marketing-services-duplicate-on-prod/
2026-09-28
Original Research
Heavyweight Digital
· Original study ↗
Segmentation
Industrymarketing
Cite this stat
Suggested hedging: According to limited, single-source data, based on claims without stated methodology, with unverified sample sizes...
Plain Text
TikTok creators with 100,000+ followers: 5.3% engagement rate. Source: Heavyweight Digital (2023). Via Lighthouse Intelligence -- https://lighthousedata.io/data/tiktok-engagement-rate
HTML Embed
<blockquote cite="https://lighthousedata.io/data/tiktok-engagement-rate" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>5.3%</strong> -- engagement rate for TikTok creators with 100,000+ followers<br><small>Source: Heavyweight Digital (2023) · <a href="https://lighthousedata.io/data/tiktok-engagement-rate" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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