B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Aging
42%
42% -- lead generation increase for Thought leadership content (2024)
Thought leadership content leads to a 42% increase in lead generation according to a study by Edelman in partnership with LinkedIn.
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
42%
Unit
Percentage
Data Vintage
2024
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Edelman
Primary
Tier C
https://www.lexiconn.in/knowledge/blogs/thought-leadership-content-how-to-use-it-in-2024.html ↗
Source Article
Thought Leadership Content How to Use IT in 2026 | LexiConn
Ever wondered what makes people like Elon Musk, Ratan Tata, and Simon Sinek stand out? They've all become top experts in what they do, known as thought leaders. And when we think of them, we immediately associate their names with their brand or published books, don't we?
To become a thought leader i…
Original Research
Edelman
· Original study ↗
Methodology
Cited by LexiConn from Edelman study conducted in partnership with LinkedIn; no specific study period stated in article
Methodology documented
Trend Over Time
| Period | Value | Change |
|---|---|---|
| 2024 (current) | 42% | |
| 2026 | 42% | 0% |
Segmentation
Industrymarketing
Cite this stat
Plain Text
Thought leadership content: 42% lead generation increase. Source: Edelman (2024). Via Lighthouse Intelligence -- https://lighthousedata.io/data/thought-leadership-lead-gen-increase-42
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<blockquote cite="https://lighthousedata.io/data/thought-leadership-lead-gen-increase-42" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>42%</strong> -- lead generation increase for Thought leadership content<br><small>Source: Edelman (2024) · <a href="https://lighthousedata.io/data/thought-leadership-lead-gen-increase-42" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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