B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Dated

48%

48% -- marketers expecting budget increase for Technology companies (UK marketing decision-makers) (2011)

Name: Marketers Expecting Budget Increase Statistics
Creator: Lighthouse Intelligence
Published: 2026-09-20

2011 · B2B Marketing

48% of marketing decision-makers in technology companies expect their marketing budgets to increase over the next 12 months.

Cite this stat Share How we verify

Attribution: B2B Marketing View source

Lighthouse Research Team

Last verified: 2026-09-20 · How we verify data →

Source verified Evidence graded

Value

48%

Unit

Percentage

Data Vintage

2011

Entity

Technology companies (UK marketing decision-makers)

Evidence Quality

Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Score breakdown

Extraction

Source Trust

Citation Chain

Independence

Methodology

Freshness

Source

B2B Marketing Primary Tier B

http://www.b2bmarketing.net/blog/posts/2011/12/19/top-b2b-marketing-stats-2011 ↗

Confidence: 53/100 Vintage: 2011 Channel: Common Crawl

Source Article

Top B2B marketing stats from 2011

Original Research

B2B Marketing · Original study ↗

Methodology

Expected budget increase over next 12 months; B2B Marketing Benchmarking Report

Methodology documented

Segmentation

Industrymarketing

Cite this stat

Plain Text

Technology companies (UK marketing decision-makers): 48% marketers expecting budget increase. Source: B2B Marketing (2011). Via Lighthouse Intelligence -- https://lighthousedata.io/data/tech-marketing-budget-increase-2011

HTML Embed

<blockquote cite="https://lighthousedata.io/data/tech-marketing-budget-increase-2011" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>48%</strong> -- marketers expecting budget increase for Technology companies (UK marketing decision-makers)<br><small>Source: B2B Marketing (2011) · <a href="https://lighthousedata.io/data/tech-marketing-budget-increase-2011" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>

Share on X Share on LinkedIn

Related Statistics

Use this data in your work

Copy the citation, embed the widget, or explore thousands more verified marketing statistics -- all free.

Copy citation Explore similar stats →