B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
48.6%
48.6% -- streaming share of tv viewership for US TV viewership (2026-05)
Streaming accounted for a record 48.6% share of TV viewership in May.
- Record high share
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
48.6%
Unit
Percentage
Data Vintage
2026-05
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
bialocal.curated.co
Primary
Tier B
https://bialocal.curated.co/issues/825 ↗
Source Article
07/28/2026
Original Research
bialocal.curated.co
· Original study ↗
Methodology
Nielsen-style TV viewership measurement cited in trade publication
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
US TV viewership: 48.6% streaming share of tv viewership. Source: bialocal.curated.co (2026-05). Via Lighthouse Intelligence -- https://lighthousedata.io/data/streaming-tv-viewership-share-may-2026
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<blockquote cite="https://lighthousedata.io/data/streaming-tv-viewership-share-may-2026" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>48.6%</strong> -- streaming share of tv viewership for US TV viewership<br><small>Source: bialocal.curated.co (2026-05) · <a href="https://lighthousedata.io/data/streaming-tv-viewership-share-may-2026" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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