B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
2.6%
2.6% -- email click through rate for Stacked Marketer (2023)
Stacked Marketer's average email clickthrough rate in 2023 was 2.6%.
- Defined as clicks from unique recipients (not CTOR)
- Excludes bot clicks and automated actions
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
2.6%
Unit
Percentage
Data Vintage
2023
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Stacked Marketer
Primary
Tier A
https://www.stackedmarketer.com/announcements/2023-annual-report/?trk=article-ssr-frontend-pulse_lit… ↗
Source Article
Stacked Marketer's 2023 Annual Report
Key Data
Explaining some of the numbers
Operating expenses include all expenses that have to do with running the newsletter business (team, tools, marketing, etc.).
Why EBT(earnings before taxes)? Because it shows the project operations better. This business is doable from anywhere and it’s digital-…
Original Research
Stacked Marketer
· Original study ↗
Methodology
Clicks from unique recipients, excluding bots and automated actions.
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Stacked Marketer: 2.6% email click through rate. Source: Stacked Marketer (2023). Via Lighthouse Intelligence -- https://lighthousedata.io/data/stackedmarketer-2023-ctr
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<blockquote cite="https://lighthousedata.io/data/stackedmarketer-2023-ctr" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>2.6%</strong> -- email click through rate for Stacked Marketer<br><small>Source: Stacked Marketer (2023) · <a href="https://lighthousedata.io/data/stackedmarketer-2023-ctr" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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