B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
74%
74% -- online purchase rate for Spanish consumers (2019)
In 2019, 74% of Spaniards made an online purchase from any device in the last month.
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
74%
Unit
Percentage
Data Vintage
2019
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
digitalwebmd.com
Primary
Tier C
https://www.digitalwebmd.com/content-marketing/ ↗
Source Article
What is Content Marketing? – Important, Types, and More
Table of Contents
Introduction
Content marketing is the strategic marketing approach that focuses on all phases related to the planning, creation, and also distribution of content for the target audience of a brand or business.
The ultimate goal of this type of information is to improve the emotiona…
Original Research
digitalwebmd.com
· Original study ↗
Methodology
Cited within an infographic on e-commerce activity; original survey source not identified
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Spanish consumers: 74% online purchase rate. Source: digitalwebmd.com (2019). Via Lighthouse Intelligence -- https://lighthousedata.io/data/spaniards-online-purchase-2019
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<blockquote cite="https://lighthousedata.io/data/spaniards-online-purchase-2019" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>74%</strong> -- online purchase rate for Spanish consumers<br><small>Source: digitalwebmd.com (2019) · <a href="https://lighthousedata.io/data/spaniards-online-purchase-2019" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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