B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
80%
80% -- social media usage rate for Spain population (2021)
80% of the population in Spain uses social media.
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
80%
Unit
Percentage
Data Vintage
2021
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
DataReportal (Hootsuite / We Are Social)
Primary
Tier B
https://www.relevantium.com/en/social-media-ads/ ↗
Source Article
Social media ads - Relevantium
Social media is one of the most important social phenomena of the 21st century, and it continues to grow and evolve.
There is a basic principle that says that your advertising must be where your target is. Well, your advertising, choosing the right networks and segmentations, must be in social media…
Original Research
DataReportal (Hootsuite / We Are Social)
· Original study ↗
Methodology
DataReportal report by Hootsuite in collaboration with We Are Social
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Spain population: 80% social media usage rate. Source: DataReportal (Hootsuite / We Are Social) (2021). Via Lighthouse Intelligence -- https://lighthousedata.io/data/spain-social-media-usage-2021
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<blockquote cite="https://lighthousedata.io/data/spain-social-media-usage-2021" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>80%</strong> -- social media usage rate for Spain population<br><small>Source: DataReportal (Hootsuite / We Are Social) (2021) · <a href="https://lighthousedata.io/data/spain-social-media-usage-2021" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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