B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
40%
40% -- smartphone adoption rate for Canada mobile subscribers ages 13 and older (2011-09)
Smartphone adoption reached 40 percent of the mobile market in Canada in September 2011.
Attribution:
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Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
40%
Unit
Percentage
Data Vintage
2011-09
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
90
Citation Chain
90
Independence
30
Methodology
45
Freshness
86
Source
Comscore, Inc.
Primary
Tier A
http://www.comscore.com/fre/Press_Events/Press_Releases/2011/11/Smartphone_Adoption_Reaches_40_Perce… ↗
Source Article
Smartphone Adoption Reaches 40 Percent in Canada
Smartphone Adoption Reaches 40 Percent in Canada
RIM Continues to Lead Smartphone Market, with Apple a Close Second
Google Android Doubles its Smartphone Market Share in Past Six Months to 25 Percent
TORONTO, CA, November 30, 2011 – Comscore, Inc. (NASDAQ: SCOR), a leader in measuring the digital wo…
Original Research
Comscore, Inc.
· Original study ↗
Methodology
Data derived from Comscore MobiLens service.
Methodology documented
Segmentation
Channelcommon_crawl
Cite this stat
Plain Text
Canada mobile subscribers ages 13 and older: 40% smartphone adoption rate. Source: Comscore, Inc. (2011-09). Via Lighthouse Intelligence -- https://lighthousedata.io/data/smartphone-adoption-canada-2011
HTML Embed
<blockquote cite="https://lighthousedata.io/data/smartphone-adoption-canada-2011" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>40%</strong> -- smartphone adoption rate for Canada mobile subscribers ages 13 and older<br><small>Source: Comscore, Inc. (2011-09) · <a href="https://lighthousedata.io/data/smartphone-adoption-canada-2011" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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