B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
53%
53% -- privacy concern rate for UK smart home survey respondents (2020)
In 2020, 53% of survey respondents were concerned about privacy regarding smart home products.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
53%
Unit
Percentage
Data Vintage
2020
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
60
Independence
30
Methodology
45
Freshness
95
Source
GfK and techUK
Primary
Tier B
https://www.axerve.com/en/learn/insights/internet-of-things ↗
Source Article
Internet of Things: from Smart Home to Internet Payments | Axerve
Updated: 13 August 2021 • Reading time: 7 minutes
Internet of Things (IoT) literally means the “internet of objects”. It refers to the enormous network of objects connected to the internet that are in dialogue with each other. We are talking about vehicles, air conditioning and heating systems, vide…
Original Research
GfK and techUK
· Original study ↗
Methodology
GfK and techUK research
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
UK smart home survey respondents: 53% privacy concern rate. Source: GfK and techUK (2020). Via Lighthouse Intelligence -- https://lighthousedata.io/data/smart-home-privacy-concern-2020
HTML Embed
<blockquote cite="https://lighthousedata.io/data/smart-home-privacy-concern-2020" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>53%</strong> -- privacy concern rate for UK smart home survey respondents<br><small>Source: GfK and techUK (2020) · <a href="https://lighthousedata.io/data/smart-home-privacy-concern-2020" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
Share
Related Statistics
Use this data in your work
Copy the citation, embed the widget, or explore thousands more verified marketing statistics -- all free.