B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
44.6%
44.6% -- visit duration lift for SkinnyTies.com (2013)
SkinnyTies.com experienced a 44.6% increase in visit duration following a website redesign by Gravity Department.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
44.6%
Unit
Percentage
Data Vintage
2013
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Gravity Department
Primary
Tier C
https://affinityallianceblogger.wordpress.com/2013/12/06/conversion-rate-optimization-case-studies/ ↗
Source Article
Conversion Rate Optimization Case Studies
Original Research
Gravity Department
· Original study ↗
Methodology
Website redesign by Gravity Department
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
SkinnyTies.com: 44.6% visit duration lift. Source: Gravity Department (2013). Via Lighthouse Intelligence -- https://lighthousedata.io/data/skinnyties-visit-duration-44-6
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<blockquote cite="https://lighthousedata.io/data/skinnyties-visit-duration-44-6" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>44.6%</strong> -- visit duration lift for SkinnyTies.com<br><small>Source: Gravity Department (2013) · <a href="https://lighthousedata.io/data/skinnyties-visit-duration-44-6" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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