B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Current

2% -- click through rate improvement for Google Search text ads with seller ratings (2026)

Name: Click Through Rate Improvement Statistics
Creator: Lighthouse Intelligence
Published: 2026-09-17

2026 · Google

Google Search text ads with seller ratings (store ratings) achieve an average 2% higher click-through rate.

Study date not specified by Google/source
Applies specifically to Search Network text ads

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Attribution: Google View source

Lighthouse Research Team

Last verified: 2026-09-17 · How we verify data →

Source verified Evidence graded

Value

Unit

Percentage

Data Vintage

2026

Entity

Google Search text ads with seller ratings

Evidence Quality

Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Score breakdown

Extraction

Source Trust

Citation Chain

Independence

Methodology

Freshness

Source

Google Primary Tier B

https://wpsocialninja.com/google-seller-ratings/ ↗

Confidence: 53/100 Vintage: 2026 Channel: Common Crawl

Source Article

Google Seller Ratings Explained: A Complete Guide for 2026

Original Research

Google · Original study ↗

Methodology

Google's official data, as cited by WP Social Ninja: text ads with store ratings see an average 2% improvement in click-through rate on the Search Network. Exact study date not stated in source.

Methodology documented

Segmentation

Industrymarketing

Cite this stat

Plain Text

Google Search text ads with seller ratings: 2% click through rate improvement. Source: Google (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/seller-ratings-ctr-lift-google-ads

HTML Embed

<blockquote cite="https://lighthousedata.io/data/seller-ratings-ctr-lift-google-ads" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>2%</strong> -- click through rate improvement for Google Search text ads with seller ratings<br><small>Source: Google (2026) · <a href="https://lighthousedata.io/data/seller-ratings-ctr-lift-google-ads" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>

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