B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Dated

52%

52% -- mobile internet penetration for South Africa population (mobile internet users) (2016)

2016  · PwC

Mobile internet penetration in South Africa was 52% in 2016.

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Attribution: PwC View source
Lighthouse Research Team
Last verified:  ·  How we verify data →
Source verified Evidence graded
Value
52%
Unit
Percentage
Data Vintage
2016
Entity
South Africa population (mobile internet users)
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
PwC Primary Tier B
https://www.reachafrica.com/post/pwc-s-africa-entertainment-and-media-outlook ↗
Confidence: 53/100 Vintage: 2016 Channel: Deep Crawl
Source Article
PwC's Africa Entertainment and Media Outlook
PwC's Africa Entertainment and Media Outlook As the entertainment and media landscape continues to evolve, staying ahead of trends becomes increasingly critical for media planners and buyers. According to PwC's Africa Entertainment and Media Outlook 2024–2028, there are several key developments that…
Original Research
PwC · Original study ↗

Historical baseline for South Africa mobile internet penetration, cited from PwC's outlook as the comparison point for projected growth to 78%.

Methodology documented
Period Value Change
2016 (current) 52%
2021 78% +50.0%
Industrymarketing
Plain Text
South Africa population (mobile internet users): 52% mobile internet penetration. Source: PwC (2016). Via Lighthouse Intelligence -- https://lighthousedata.io/data/sa-mobile-internet-penetration-2016
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<blockquote cite="https://lighthousedata.io/data/sa-mobile-internet-penetration-2016" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>52%</strong> -- mobile internet penetration for South Africa population (mobile internet users)<br><small>Source: PwC (2016) · <a href="https://lighthousedata.io/data/sa-mobile-internet-penetration-2016" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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