B
Evidence Grade B
Graded
under review
Safe to Cite
Recent
300,000
300,000 -- product samples distributed for Rockstar Energy (WeWork sampling campaign) (2025)
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
300,000
Unit
Count
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Recess
Primary
Tier B
https://www.recess.is/blog/wework-sampling-with-rockstar-zoa-energy-sharpie-poppi ↗
Source Article
How WeWork became a sampling venue "must" for Rockstar, ZOA Energy, Sharpie, and Poppi | Recess
For all the different ways that people work, there are coworking spaces that accommodate flexible work arrangements and travel needs. Members of these spaces will often base brand decisions on how it meets work requirements and any unique member perks.
Top CPG brands should seriously consider cowork…
Original Research
Recess
· Original study ↗
Methodology
Agency-reported campaign result; long-term exclusive vendor campaign at WeWork locations nationwide
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Rockstar Energy (WeWork sampling campaign): 300,000 product samples distributed. Source: Recess (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/rockstar-wework-samples-distributed
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<blockquote cite="https://lighthousedata.io/data/rockstar-wework-samples-distributed" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>300,000</strong> -- product samples distributed for Rockstar Energy (WeWork sampling campaign)<br><small>Source: Recess (2025) · <a href="https://lighthousedata.io/data/rockstar-wework-samples-distributed" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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