B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
25%
25% -- profit increase from retention increase for businesses (2023)
A 5% increase in customer retention can raise profits by 25% to 95%.
- Reported as a range of 25% to 95%
Attribution:
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Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
25%
Unit
Percentage
Data Vintage
2023
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
magenative.com
Primary
Tier C
https://magenative.com/blog/mobile-app-customer-service/ ↗
Source Article
Mobile App Customer Service: Benefits, Red-flags, Quick Tips & More
Let’s admit – a majority of online shoppers believe that customer service is nothing but a myth. But a factor underneath this barely comes out i.e., they don’t really want to get into the hassles of connecting with the customer service team. Rather uninstallation seems like the easier way out. But a…
Original Research
magenative.com
· Original study ↗
Methodology
Range 25-95%, midpoint used
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
businesses: 25% profit increase from retention increase. Source: magenative.com (2023). Via Lighthouse Intelligence -- https://lighthousedata.io/data/retention-increase-profit-25-95
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<blockquote cite="https://lighthousedata.io/data/retention-increase-profit-25-95" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>25%</strong> -- profit increase from retention increase for businesses<br><small>Source: magenative.com (2023) · <a href="https://lighthousedata.io/data/retention-increase-profit-25-95" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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