B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
91%
91% -- app usage growth rate for US online retail via applications (2010)
Online retail access through applications rose by 91% over a year in the US.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
91%
Unit
Percentage
Data Vintage
2010
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
comScore
Primary
Tier B
http://theeword.co.uk/blog/theeweekly-wrap-world-cup-youtube-mobile-marketing.html ↗
Source Article
theEweekly Wrap
Original Research
comScore
· Original study ↗
Methodology
comScore mobile study, year-over-year growth
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
US online retail via applications: 91% app usage growth rate. Source: comScore (2010). Via Lighthouse Intelligence -- https://lighthousedata.io/data/retail-app-usage-growth-2010
HTML Embed
<blockquote cite="https://lighthousedata.io/data/retail-app-usage-growth-2010" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>91%</strong> -- app usage growth rate for US online retail via applications<br><small>Source: comScore (2010) · <a href="https://lighthousedata.io/data/retail-app-usage-growth-2010" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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