B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
35%
35% -- market share for Restaurant gift cards (2025)
Restaurants captured approximately 35% of total U.S. gift card market spend in 2025.
- Reported as an approximate figure
Attribution:
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Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
35%
Unit
Percentage
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
National Restaurant Association
Primary
Tier C
https://kwickos.com/blog/best-gift-card-system-restaurants-2026.html ↗
Source Article
The Complete Guide to Restaurant Gift Card Programs in 2026 — KwickOS
March 13, 2026 · 12 min read
The Complete Guide to Restaurant Gift Card Programs in 2026
Gift cards are the most underused profit tool in the restaurant industry. Here is how to build a program that generates year-round revenue, brings in new customers, and keeps cash flowing even when seats are emp…
Original Research
National Restaurant Association
· Original study ↗
Methodology
Share of US gift card market value attributed to restaurants
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Restaurant gift cards: 35% market share. Source: National Restaurant Association (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/restaurants-gift-card-spend-share-35
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<blockquote cite="https://lighthousedata.io/data/restaurants-gift-card-spend-share-35" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>35%</strong> -- market share for Restaurant gift cards<br><small>Source: National Restaurant Association (2025) · <a href="https://lighthousedata.io/data/restaurants-gift-card-spend-share-35" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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