B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
75%
75% -- share of prospects choosing first responding company for sales leads (2026)
75% of prospects do business with the company that contacts them first.
- Original research study is not cited or named
Lighthouse Research Team
Last verified:
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Evidence graded
Value
75%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Source Article
The secret to more leads closing to sales: Lead response time
It’s a scenario we know well as consumers. You have a basic service need for a plumber, an auto mechanic, lawn mower repair or an indoor storage unit. You do a search on Google. After browsing the top search results you click to a website, verify that business meets your needs and fill out their con…
Methodology
Cited research on lead response speed; original study not named
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
sales leads: 75% share of prospects choosing first responding company. Source: (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/prospects-contact-first-company-75pct
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<blockquote cite="https://lighthousedata.io/data/prospects-contact-first-company-75pct" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>75%</strong> -- share of prospects choosing first responding company for sales leads<br><small>Source: (2026) · <a href="https://lighthousedata.io/data/prospects-contact-first-company-75pct" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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