B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
16%
16% -- product search start share for Brand and retailer websites (2021)
16% of US adults start looking for a product on brand or retailer websites when they need one.
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
16%
Unit
Percentage
Data Vintage
2021
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Dynata for ChannelAdvisor
Primary
Tier B
https://www.relevantium.com/en/amazon-ads/ ↗
Source Article
Llevamos tus campañas de Amazon Ads a lo más alto
Talking about Amazon is talking about e-commerce. Did you know that the country in which e-commerce is most developed is China? As early as 2019, the size of the e-commerce industry in China was larger than the ones from USA, Japan, UK, Germany, and South Korea combined. The data in this chart from …
Original Research
Dynata for ChannelAdvisor
· Original study ↗
Methodology
Study by Dynata for ChannelAdvisor in the USA
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Brand and retailer websites: 16% product search start share. Source: Dynata for ChannelAdvisor (2021). Via Lighthouse Intelligence -- https://lighthousedata.io/data/product-search-start-brand-retailer-site-us
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<blockquote cite="https://lighthousedata.io/data/product-search-start-brand-retailer-site-us" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>16%</strong> -- product search start share for Brand and retailer websites<br><small>Source: Dynata for ChannelAdvisor (2021) · <a href="https://lighthousedata.io/data/product-search-start-brand-retailer-site-us" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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