B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
40,000
40,000 -- survey sample size for Product of the Year U.S. awards (Kantar survey) (2023)
The Product of the Year U.S. awards are determined by the survey votes of 40,000 consumers.
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
40,000
Unit
Count
Data Vintage
2023
Entity
Sample Size
40,000
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Product of the Year / Kantar
Primary
Tier B
https://www.marsunited.com/bob-evans-has-a-great-year-with-cauliflower/ ↗
Source Article
Bob Evans Has a Great Year with Cauliflower - Mars United
The Mars Agency is proud to have contributed to the successful launch campaign that helped Bob Evans® Mashed Cauliflower win a 2023 Product of the Year Award.
A breakthrough line of refrigerated dinner sides introduced in two SKUs (Parmesan & Chives and Roasted Garlic & Herb) in the second half of 2…
Original Research
Product of the Year / Kantar
· Original study ↗
Methodology
Consumer-voted award survey conducted by Kantar for Product of the Year U.S.
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Product of the Year U.S. awards (Kantar survey): 40,000 survey sample size. Source: Product of the Year / Kantar (2023). Via Lighthouse Intelligence -- https://lighthousedata.io/data/product-of-the-year-us-survey-40000-consumers
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<blockquote cite="https://lighthousedata.io/data/product-of-the-year-us-survey-40000-consumers" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>40,000</strong> -- survey sample size for Product of the Year U.S. awards (Kantar survey)<br><small>Source: Product of the Year / Kantar (2023) · <a href="https://lighthousedata.io/data/product-of-the-year-us-survey-40000-consumers" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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