B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
2.41%
2.41% -- referral traffic share for Princess Polly (2020)
SimilarWeb data indicates that referrals accounted for 2.41% of Princess Polly's desktop website traffic.
- Desktop traffic only
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
2.41%
Unit
Percentage
Data Vintage
2020
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
SimilarWeb
Primary
Tier B
https://www.gallantway.com.au/post/case-study-the-technology-strategy-growth-process-behind-princess… ↗
Source Article
Case Study: The Technology, Strategy & Growth Process Behind Princess Polly
Case Study: The Technology, Strategy & Growth Process Behind Princess Polly
From humble beginnings on the Gold Coast, Princess Polly has grown into a leading and 100% independently-owned retailer with global reach and they’ve expanded their team to over 200 people across their two offices in Burleig…
Original Research
SimilarWeb
· Original study ↗
Methodology
SimilarWeb desktop traffic source data
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Princess Polly: 2.41% referral traffic share. Source: SimilarWeb (2020). Via Lighthouse Intelligence -- https://lighthousedata.io/data/princess-polly-referral-traffic-share
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<blockquote cite="https://lighthousedata.io/data/princess-polly-referral-traffic-share" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>2.41%</strong> -- referral traffic share for Princess Polly<br><small>Source: SimilarWeb (2020) · <a href="https://lighthousedata.io/data/princess-polly-referral-traffic-share" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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