B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
16%
16% -- bookings growth rate for Preferred Hotels & Resorts task-force focus hotels (2020)
A cross-functional task force at Preferred Hotels & Resorts led to a 16% growth in bookings for the hotels that were the focus of the task force.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
16%
Unit
Percentage
Data Vintage
2020
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
HSMAI Americas
Primary
Tier B
https://americas.hsmai.org/insight/hsmai-top-25-profile-rhett-hirko-crme-preferred-hotels-resorts/ ↗
Source Article
HSMAI Top 25 Profile: Rhett Hirko, CRME
Original Research
HSMAI Americas
· Original study ↗
Methodology
Bookings growth attributed to a global cross-functional task force; reported in HSMAI Top 25 Extraordinary Minds profile
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Preferred Hotels & Resorts task-force focus hotels: 16% bookings growth rate. Source: HSMAI Americas (2020). Via Lighthouse Intelligence -- https://lighthousedata.io/data/preferred-hotels-bookings-growth-2020
HTML Embed
<blockquote cite="https://lighthousedata.io/data/preferred-hotels-bookings-growth-2020" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>16%</strong> -- bookings growth rate for Preferred Hotels & Resorts task-force focus hotels<br><small>Source: HSMAI Americas (2020) · <a href="https://lighthousedata.io/data/preferred-hotels-bookings-growth-2020" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
Share
Related Statistics
Use this data in your work
Copy the citation, embed the widget, or explore thousands more verified marketing statistics -- all free.