B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
3.09%
3.09% -- pop up conversion rate for Pop-ups (2022)
The average conversion rate for website pop-ups is 3.09%.
- Average value
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
3.09%
Unit
Percentage
Data Vintage
2022
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Sources (7)
Nexoya
Primary
Tier B
https://www.nexoya.com/blog/seven-key-tactics-for-increasing-your-conversion-rate/ ↗
Source Article
Seven key tactics for increasing your conversion rate
How do you usually estimate the effectiveness of your marketing efforts? And how do you define which tactic supports your sales the most?
Without a doubt, the conversion rate is one of the main KPIs you look at when estimating your advertising campaign’s success or unpaid content.
However, we all kn…
Also cited by
shopify.com
https://www.shopify.com/
2026-08-18
socialmediaexaminer.com
https://www.socialmediaexaminer.com/
2026-08-18
hostinger.com
https://www.hostinger.com/
2026-08-18
business.com
https://www.business.com/
2026-08-18
amraandelma.com
https://www.amraandelma.com/
2026-08-18
2026-09-18
Original Research
Nexoya
· Original study ↗
Methodology
Average conversion rate for pop-ups
Segmentation
Industrymarketing
Cite this stat
Plain Text
Pop-ups: 3.09% pop up conversion rate. Source: Nexoya (2022). Via Lighthouse Intelligence -- https://lighthousedata.io/data/pop_up_conversion_rate
HTML Embed
<blockquote cite="https://lighthousedata.io/data/pop_up_conversion_rate" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>3.09%</strong> -- pop up conversion rate for Pop-ups<br><small>Source: Nexoya (2022) · <a href="https://lighthousedata.io/data/pop_up_conversion_rate" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
Share
Related Statistics
Use this data in your work
Copy the citation, embed the widget, or explore thousands more verified marketing statistics -- all free.