B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
$12,900,000
$12,900,000 -- annual cost of poor data quality for average organization (2020)
Poor data quality costs the average organization $12.9 million per year.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
$12,900,000
Unit
Currency Usd
Data Vintage
2020
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Gartner
Primary
Tier B
https://www.datamagnet.co/post/data-quality-automation-playbook/ ↗
Source Article
Data Quality Automation Playbook: Cut Manual Work Fast
Disclosure: Datamagnet publishes this article. Product capabilities described below are based on public documentation, retrieved July 19, 2026.
Data Quality Automation Playbook: Reduce Manual Work by 80%
You can't hire your way out of a data quality problem. Gartner's benchmark study found that poor…
Original Research
Gartner
· Original study ↗
Methodology
Gartner data quality benchmark study, still cited in Gartner 2025-2026 guidance
Methodology documented
Trend Over Time
| Period | Value | Change |
|---|---|---|
| 2020 (current) | $12,900,000 | |
| 2021 | $12,900,000 | 0% |
Segmentation
Industrymarketing
Cite this stat
Plain Text
average organization: $12,900,000 annual cost of poor data quality. Source: Gartner (2020). Via Lighthouse Intelligence -- https://lighthousedata.io/data/poor-data-quality-cost-12-9m-gartner
HTML Embed
<blockquote cite="https://lighthousedata.io/data/poor-data-quality-cost-12-9m-gartner" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>$12,900,000</strong> -- annual cost of poor data quality for average organization<br><small>Source: Gartner (2020) · <a href="https://lighthousedata.io/data/poor-data-quality-cost-12-9m-gartner" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
Share
Related Statistics
Use this data in your work
Copy the citation, embed the widget, or explore thousands more verified marketing statistics -- all free.