B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Aging
72%
72% -- loyalty program participation rate for Polish adult consumers (2024)
72% of adult Poles belong to at least one loyalty initiative according to the Gemius E-commerce in Poland 2024 report.
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Lighthouse Research Team
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Source verified
Evidence graded
Value
72%
Unit
Percentage
Data Vintage
2024
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Gemius
Primary
Tier B
https://www.adtrip.pl/post/program-lojalnosciowy-na-shopify-dla-branzy-pet-a-rodo ↗
Source Article
Program lojalnościowy na Shopify dla branży Pet a RODO | Adtrip Blog - Adtrip
Spis treści
Zatrzymanie klienta w sklepie zoologicznym to czysta matematyka. Koszty pozyskania rosną z każdym miesiącem, a właściciele psów i kotów kupują karmę w bardzo przewidywalnych cyklach. Jeśli nie dasz im powodu do powrotu, po prostu pójdą tam, gdzie dostaną lepszą cenę lub szybszą dostawę. …
Original Research
Gemius
· Original study ↗
Methodology
Citing Gemius E-commerce in Poland 2024 report
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Polish adult consumers: 72% loyalty program participation rate. Source: Gemius (2024). Via Lighthouse Intelligence -- https://lighthousedata.io/data/polish-adults-loyalty-programs-2024
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<blockquote cite="https://lighthousedata.io/data/polish-adults-loyalty-programs-2024" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>72%</strong> -- loyalty program participation rate for Polish adult consumers<br><small>Source: Gemius (2024) · <a href="https://lighthousedata.io/data/polish-adults-loyalty-programs-2024" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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